Basalam’s Come back
Before launching its 360° campaign, Basalam a platform connecting local sellers and buyers wanted to align and engage its seller community. Shadow created an informative and energetic teaser video designed specifically for the sellers’ dashboard, announcing the upcoming campaign and preparing vendors for what’s ahead.
Needed to communicate the upcoming 360° campaign clearly to thousands of local sellers
Wanted to create anticipation and readiness without overwhelming the audience
Produced a dynamic, clear teaser tailored for the seller panel, using direct messaging and a friendly tone
Focused on empowering sellers and making them feel part of the larger brand movement
